Services Marketing: Integrating Customer Focus across the Firm (Record no. 667)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00390nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780070660076 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | ZEI |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Zeithaml, V. A. et.al |
| 245 ## - TITLE STATEMENT | |
| Title | Services Marketing: Integrating Customer Focus across the Firm |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Tata McGrawhill, |
| Year of publication | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxix + 743 |
| 500 ## - GENERAL NOTE | |
| General note | Donated by Prof. Sheetal Bura |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | DONATED BOOKS |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Date acquired | Source of acquisition | Full call number | Accession Number | Koha item type | Department |
|---|---|---|---|---|---|---|---|---|---|---|
| Reference | D.Y. Patil International University Library | D.Y. Patil International University Library | 27/07/2023 | Donated | 658.8 ZEI | D77 | DONATED BOOKS | SCM |