The New Rules of Marketing and PR (Record no. 644)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00341nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788126572595 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Item number | SCO |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Scott, David |
| 245 ## - TITLE STATEMENT | |
| Title | The New Rules of Marketing and PR |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Wiley India, |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvii + 426 |
| 500 ## - GENERAL NOTE | |
| General note | HYD8-178266 29.10.2023<br/> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type | Department |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Text | D.Y. Patil International University Library | D.Y. Patil International University Library | 21/11/2023 | Amazon.in | 438.00 | 658.872 SCO | 2140 | Books | BAJMC |