D Y Patil International University

Akurdi

Learning Resource Plaza

Open Public Access Catalogue

University Logo

Marketing Models (Record no. 501)

MARC details
000 -LEADER
fixed length control field 00350nam a22001457a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788120314757
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number LIL/KOT
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Lilien, Gary
245 ## - TITLE STATEMENT
Title Marketing Models
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Name of publisher Prentice Hall of India
Year of publication 2019
300 ## - PHYSICAL DESCRIPTION
Number of Pages xv + 803
500 ## - GENERAL NOTE
General note DEL5-22895657 <br/>09.03.2022<br/>
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type Department
    Text D.Y. Patil International University Library D.Y. Patil International University Library 09/03/2022 Amazon.in 543.00 658.8 LIL/KOT 1957 Books SCM
College Library. All Rights Reserved. © 2025 Implemented and Customised by Softech Solutions & Services| Pune
You Are OPAC Visitor No